To get students in the habit of giving back every year.
It’s not the amount that’s most important–it’s the act of giving something back each and every year.
Students used to give back to their class gift only in their senior year, equal to their year of graduation. One-time gifts of $20.03, $20.04, etc.
Now students are asked to divide that up over four years. EASY, RIGHT? For example, 2011 grads give $5 for three years and $5.11 in their senior year. It’s no more money than students gave before—but it CHANGES THE CULTURE.
Each student’s gift counts toward his or her total contribution to their class gift–and each class will still decide in their final semester just what gift they would like to leave behind for future Titans.